Beauty Industry

Escada Names New Face

The brand has chosen a spokesperson for its fall fagrance.

Supermodel Miranda Kerr has been named the new ‘face’ of Escada’s upcoming fragrance, Joyful, launching this fall.

Kerr already has her own line of beauty products – plus new campaigns with H&M, Clear Haircare and Reebok.

She told People Stylewatch: “I remember playing with my mother’s perfumes. She had quite a collection…”

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